Showing posts with label Etude House. Show all posts
Showing posts with label Etude House. Show all posts

Friday, March 29, 2013

NOTD: Etude House Sweet Recipe Ice Cream Nail Polish in Mint


 Etude House just launched Secret Recipe Collection yesterday in Bangsar! And one particular product caught my attention, which is the Ice Cream Nail Polish in Mint. And when I got home, found the nail polish in my doorgift... I was so happy and quickly put on my nails!
 
 Love the coverage, I only applied 2 layers here only.

Love it , it is so pretty in mint colour! The bottle design is so cute & look so yummylicious!

Love how it is easy to apply & dry up pretty fast!


Comes in 4 beautiful pastel colours; such as yellow, pink, beige & mint.. and I love all the colours!!! *thinking to buy all...hmmmm*

So do you like my new nail polish colour?


Each Etude House Sweet Recipe Ice Cream Nail Polish is selling at RM25.90/each

Check out their facebook at here or visit their website at http://www.etude.co.kr

p/s: Will update the rest of the collection later! 
 

Friday, December 2, 2011

Launching of Etude House Nymph Aura Makeup Collection


Don't we always want the perfect flawless skin of Korean celebrities?

However due to skin type, weather and other reasons, skin is always dry, dull, not adhesive to makeup, even after puffing with blusher, it is still not able to cover the less-vitality face. And according to the famous Korean brand makeup Etude House the essential factor of silky skin is water.

And when recently I attended Etude House's launching of Nymph Aura Makeup Collection where they unveiled the special advancement of hydration power, creating celeb-like nude skin.



MC of the day introducing, explaining and entertaining the members of the media.


Demo on models



Complete set of Nymph Aura Makeup Collection


Nymph Aura Volumer @RM 79.90


#1 Pure Nymh Aura and #2 Brilliant Nymh Aura


Pure Nymph Aura Volumer 1

Imbued with hydrating, brightening and ideal concealing essence of BB Cream, let’s experience an unprecedented sense of ultimate hydrated skin, the perfect creation of clean and bright skin, exuding the charm like celebrities. Outstanding photosensitive conductor, it helps to promote luster of skin naturally. 100% skin-friendly enables the overall makeup to be adhesive, as smooth and lustrous as silk, maintaining the smooth touch for long hours. Small molecules of hyaluronic acid, nuts oil, avocado oil and herb extract, rapidly penetrates into skin and hydrates skin. All these can even form a nutrition membrane effectively lock water and maintain suppleness, Vitamin E can even prevents the aging of skin. Superb optical refractive index enables the skin to become as pure as carved jade, reaching the extremely natural flawless makeup effect.

Brilliant Nymph Aura Volumer 2

Outstanding photosensitive conductor, it helps to promote luster of skin naturally. 100% skin-friendly enables the overall makeup to be adhesive, as smooth and lustrous as silk, maintaining the smooth touch for long hours. Small molecules of hyaluronic acid, nuts oil, avocado oil and herb extract, rapidly penetrates into skin and hydrates skin. All these can even form a nutrition membrane effectively lock water and maintain suppleness, Vitamin E can even prevents the aging of skin. All the above integrate well with the skin’s natural light shining powder, showing the luster of fluorite-like and improving the skin radiance and moisture level.



Nymph Aura Boosting Primer @RM 69.90

Assembling the distinctive function of whitening, anti-wrinkle and sunscreen, this primer contains 70 kinds of trace elements of the essence of gold coral water, effectively penetrates into the underlying skin and nourishes dryness of skin, regulates sebum, strengthens skin moisture barrier and enhance the hydration level, maintaining skin suppleness. The secret of skin’s crystal clear brightness comes from special tiny powder, it helps to correct the imperfection of skin, spots and improve skin tone, giving a sense of delicate moist.

Nymph Aura Jelly Tint Blusher @RM 31.90


(#1 Aura Pink / # Aura Pink Orange)

Soft and natural hydrating gel-type blusher NYMPH AURA JELLY TINT BLUSHER, contains fruit extracts with excellent anti-oxidant effect and small molecules of hyaluronic acid with double moisturizing effect, penetrating into the underlying skin and providing high moisture results, essential in improving the wrinkles and enhancing skin elasticity. It just feels like after applying serum and ending with healthiness and suppleness. Non-greasy and non-tangle moisturizing gel formulations, it lends the natural flush of redness from within. Excellent adhesiveness helps to maintain the crystal clear and healthy color of skin.



Nymph Aura Loose Powder @RM 69.90



(#1 Natural Pearl Aura / #2 Brilliant Pink Aura)

This loose powder exudes the lustrous shine, its unique natural skin photosensitive conductor promotes outstanding radiance, evenly pat onto the skin. There will not be any floating or tangle of makeup. It helps to regulate sebum secretion and maintain the brightness of skin. High moisturizing factor enables skin to be supple and comfortable, luxurious shine and showing the radiance in more solid form

.

Nymph Aura Lipstick @RM 49.90


(#1 Aura Pink / #2 Aura Coral)

Unique optical transmission technology makes a vivid representation of the true lip color,
lightweight polymer creates soft and yet strong adhesion on the lips, creating the flawless and smooth tone, elastic polymer helps to prevent scattered light, making the lips with full moist and lustrous. It’s totally zero imperfection!

p/s : I love Aura Pink lipstick, colour is so beautiful !!!

Nymph Aura Glam Nail (3 bottles @ RM 19.90)

Clean and crystal clear skin, with a touch of shiny nails. Multi-level combinations of 2 color types and bright nail colours, can be an overlapping or single overlapping application. As vibrant as high quality painting, high-gloss and new color trends Queensland fruit oil, vitamins A, E and provides nutrients and protects damage nails.


Nymph Aura Boosting Primer @RM 69.90

Assembling the distinctive function of whitening, anti-wrinkle and sunscreen, this primer contains 70 kinds of trace elements of the essence of gold coral water, effectively penetrates into the underlying skin and nourishes dryness of skin, regulates sebum, strengthens skin moisture barrier and enhance the hydration level, maintaining skin suppleness. The secret of skin’s crystal clear brightness comes from special tiny powder, it helps to correct the imperfection of skin, spots and improve skin tone, giving a sense of delicate moist.



Precious Mineral BB Cream SPF30/PA ++ (#4 Sheer Shiny Skin) @RM 79.90

Limited edition, unique photosensitive conductor promotes the radiance of skin, combining whitening, anti-wrinkle and sunscreen triplet function functional BB cream, black pearl extraction of natural mineral composition, with excellent natural whitening and moisturizing effect, unveils the clean pure color of your skin, more effective in improving skin softness and enhancing brightness. Powerful upgrade of anti-dull formulation, including SPF30/PA + +, effectively block UV.


Was told that NYMPH AURA VOLUMER is a highly recommended product, assembling the features of hydrating, brightening and ideal concealing essence of BB Cream. BB Cream and makeup base imply the ratio of 3:1, perfectly creating the translucent skin instantly, enabling you to possess the celeb-like demeanor simultaneously.

Small molecules of hyaluronic acid, nuts oil, avocado oil and herb extract, rapidly penetrates into skin and hydrates skin. All these can even form a nutrition membrane effectively lock water and maintain suppleness, Vitamin E can even prevents the aging of skin.


JQ, Elizabeth, Sharon and Myself




I got myself the volumer from the event and will be trying this real soon! I am also quite curious about this product volumer, never heard of them before this and gotta to see how they going to give me the Korean celebrity glow look ! I will keep you guys updated !


This Nymph Aura Makeup Collection is already available at Etude House counter nationwide, do check them out especially the volumer!

For more information about Etude House, visit their facebook here


Friday, November 5, 2010

Achieve your Perfect Golden Ratio look with Etude House


Last week I attended Etude House The Secret of Golden Ratio Product Presentation with members of the media and blogger friends.. What you think of when you heard the word golden ratio ?? I was a bit lost until I attended the presentation.



Mr Kim from Etude House Korea said the only person today who has the perfect golden ratio of face is only Audrey Hepburn.



What is the human perfect golden ratio ?? According to Mr Kim

Two quantities a and b are said to be in the golden ratio φ if:

 \frac{a+b}{a} = \frac{a}{b} = \varphi\,. = 1.618

Sounds so mathematical confusing right ? Haha I also fail my Math one..


Etude House took the concept of ideal proportion to enhance woman natural feature. And the secret of Etude House in achieving golden ratio look is contouring your makeup which is about highlighting, shading and golden earth tone colors. However woman today always leave out this step as it is difficult and time consuming. He also said that Etude House is not promoting ideal makeup but to enhance our makeup.



Etude House now introduced Golden Ratio range that bring you the hottest golden ratio beauty make-up look that set to dominate the next Fall/Winter trend with the simplest way.

Etude House golden ratio makeup steps:
1) Create depth to the eye contour with vivid natural earth tone of eyeshadow blended on your eyelids
2) Fill up your lashes with full lash coverage to create three-dimensional effect
3) Then patting a sheer cream blusher onto your cheek to highlight the glam point of your face contour
4) Finish with a nude lipstick.


Before Korean woman start to put on makeup, they are known to has a long list for skincare products to put on their face everyday. And Mr Kim said that makeup itself is made up off dry powder therefore it is important to keep our skin moisturize. Therefore Etude House has introduced 2 skincare line which targets for two different skin concern that will prepare the skin before makeup.

Collagen moistfull range that supplies moisture and collagen to repair damaged collagen structure and tighten complexion. This Moisture + Tightening care line alleviates dry skin and strengthens derma structure with Baobab Tree extract and Marine Collagen.

Etude House Moistfull Collage Range Price
Moistfull Collagen Smoothing Ampule Primer - RM 59.90
Moistfull Collagen Essential Massage - RM 49.90
Moistfull Collagen First Essence - RM 71.90




While Pure joy Skin Care Series is a revolutionary skin care technology specially design for dry and sensitive skin with powerful blend of Quinoa, Calendula, Chamomile, Purslane, and Phyto-Oligosaccharide, each work in pair perfectly to instantly hydrates skin and optimize skin natural defenses, leaving the skin no option but with exceptional touchable baby-soft skin like never before!
Pure Joy Skin Care Price
Pure Joy Calming Toner - RM42.90
Pure Joy Nourishing Lotion - RM 42.90
Pure Joy Restorative Cream - RM 49.90


Etude House Golden Ratio Face Glam create sculpted contour make-up base with the perfect combination of dual liquid and cream highlighters: Cream brighter ideally use as eye base to elongate your dark theatrical eye contour, starting from the outer corners blending inwards. It is cream base texture catches the loose colored shadow that may fall and smudge your foundation, creating an absolutely vivid and luminous effect in all day lasting.

Mr Kim suggested to use the cream highlighter to highlight cheekbones, chin and t-zones area and put on liquid highlighter to your T & C zones, cheekbones and eyes for luster and subtle pearl expression.



Etude House Golden Ratio Contour Maker is the star product which enables highlighting and shading (i.e contouring job) very easy and fast.



Etude House Golden Ratio Contour Maker unveils a lustrous and translucent complexion with 3 ultimate functions of highlighter + Blusher+ Shading. Formulated with Sebum Control Powder & Coating Pigment, it enhance the adherence of foundation with oil-absorbent powder texture, , while the translucent multi pearl highlights work as a highlighter to splurge on color for your apple cheek with its light-diffusing effect . As a result, your sculpted contour make-up looks absolutely perfectly-blended with superb, mirror-like reflection, shine and luster effect.

And most woman want to bring out the t-zone, cheekbone, chin and side of the nose, therefore must highlight these areas. And shade on headline and cheek lines to create a dimension for the face.



Joyce the makeup artist did a demo on the model.



Dark theatrical eyes are the key essential to create sculpted contour make-up speak for this season. Etude House Golden Ratio Tear Drop create depth to the eye contour with three exceptional natural earth tones of natural gold, brown and grey shade, each come with Loose Pearl Powder supplies soft touch adhesion in which to catches the loose colored shadow that may fall and smudge your foundation, thus create a solid smoky eye accentuation with its light-diffusing effect throughout the day.



Etude HouseLUCIDarling Fantastic Gradation Eyes




Step A – Base Color : Use brush or wide tip to apply base color to upper eye lines and eyelids.

Step B – Point Color : Use wide tip to apply point color to the upper eye crease.

Step C – Highlighter : Use tip to highlight along the inner eye or outer lower lash lines.

Step D – Eyeliner : Use narrow tip to trace upper and lower eye lines.



Luci-Darling Fantastic Rouge and Luci-Darling Fantastic Rouge Gloss


Nude Beige lip color compliments the Goddess Brown seasonal makeup look while Gold Beige lip color compliments the Glam Gold Khaki seasonal makeup look.

This Season Etude House latest Luci-Darling Fantastic Rouge Gloss in Gold Volume#9 supplies a glossy, voluminous lip coverage in pink/orange tone that compliments the overall Golden Ratio product range and makeup look



The complete look of model with the Etude House Golden Ratio range.



Last but not least a picture Mr Kim with bunch of bloggers!

Left to right : Christy , Ju li , Kelly, Pinky ,Wendy , Mr Kim , Me, Cia Wei and Coreen



Mr Kim so sporting and even suggested us to do cute pose..lol!



Our makeup tutorial book on how to achieve the perfect golden ratio look that was provided by Etude House. Need to read all this....



Haha joking, actually it is our door gift from the event! No need to read any book but just use the Etude House Golden Ratio range to achieve the perfect golden ratio look.

Thank you Etude House for your invitation and generous door gift...

Golden Ratio range Price
Golden Ratio Face Glam - RM 49.90
Golden Ratio Contour Maker - RM 49.90
Golden Ratio Tear Drop - RM 29.90
Luci-Darling Fantastic Gradation Eyes - RM 42.90
Luci-Darling Fantastic Rouge (New)- RM 35.90
Luci-Darling Fantastic Rouge Gloss - RM 29.90.

Good news : Promotion on Golden Ratio, Pure Joy and Moistfull Collagen where purchse any 3 products and above, and get immediate get a 15% discount


For more information, visit Etude House website here and be fans in their facebook here

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