Review & Swatch : Make Up For Ever AQUA 2014 Collection

People often asked me do you makeup when you go for your holiday... 

My answer : Of course ... I definitely want to look good in my pictures! 

Wait, what about summer beach holiday? 

Is our normal waterproof good enough to withstand the summer heat and water splashing ?

To be honest not really. Because some of them are waterproof not smudge proof  and some are long lasting but are not waterproof..(sigh!). And if we go to the beach with that, the chances of having melted makeup with smudges are pretty high (if you are not careful!). Knowing that I would be soaking under the sun the whole day and out at the seas ...I on;t know what makeup to bring to Boracay.

And just happened a week before I went to Boracay, I was invited to Make Up For Ever AQUA Collection 2014 launch where they introduced new AQUA Smoky Extravagant (waterproof version), AQUA Liners (new colours), AQUA Lip (new colours) and Mist & Fix (new formulation) to the existing Aqua family this summer.

I was thrilled because I have been hearing so much about them and finally I am able to be introduced to this range properly. 

I was told that Make Up For Ever AQUA collection is 100% waterproof, 100% smudge proof, 100% Crease Proof and they are used by Olympics athletes and models for underwater shooting. So let see the  new products in details before I tell you if they really work! 

Make Up For Ever Face & Body Liquid Make Up (if not mistaken RM150)  is not something new. But to me this is something new is because I never came across waterproof liquid foundation! Had yet to try it out myself but today told me even though it looks watery and sheer when you do swatching but the finishing is pretty matte and coverage is pretty high. I might need to go and check out this

Make Up For Ever Aqua Lip : RM80 / 1.2g

This Summer, Make Up For Ever introduced  5 new AQUA LIP shades that gives sherbet tinted lips. The Aqua Lip kiss stays perfectly synced with the Aqua Rouge ultra long wearing waterproof lipstick shades. Its precise tip hugs the contour of the lips to correct or intensify the look depending on the desired effect. Its smooth, creamy texture never dries out the lips and stays perfect for hours on end. Available in 20 shades.

The five new AQUA LIP colours for this AQUA 2014 collections are  

21C Cool Candy Pink
22C Tender Pink
23C Apricot Pink
24C Vintage Coral
25C Orange Red

I have tried spraying water on the swatches and rubbing it hard to smudge but unsuccessful. 

Now I can tell you yes Make Up For Ever Aqua Lips is 100% waterproof and 100% smudge-proof !

Make Up For Ever AQUA Liner : RM95 / 1.7ml

AQUA Liner is the ideal ally for high-precision doe-eyes. This summer 4 new shades have been added to the 15-color palette.

Its foam-tip applicator makes it easy for you to draw a smooth, perfect line as it follows every curve of your eyelids.

The 4 new MUFE AQUA Liner shades for this summer are:-

19 Diamond Pearly Pink
18 Diamond Blue
2 Diamond Black
17 Diamond Grey

Make Up For Ever Aqua Rouge - RM100 / (2.5ml on each side)

Aqua Rouge is a 2 step product as it comes in a double-ended packaging consisting in 2 bottles connected by a black metallic ring. One side gives matte, high-coverage color and another end clear glossy finishing. Aqua Rouge is extremely stable and long lasting. 

Available in 12 colors, each shade of Aqua Rouge corresponds to a shade of Aqua Lip and latest shade for this summer is #03 Light Rosewood.

From my swatch, though the colour looks a bit dark but it looks quite nicely on my lips.

Mist & Fix - RM115/ 125ml (Comes in 30ml travel size also)

Mist & Fix is now pumped up with new O2 formula! Light and comfortable, it seals and improves the holding power of makeup while moisturizing the skin. The new O2 Skin Complex improves oxygenation of the skin cells. After the spray, your complexion is enhanced with with healthy glow and makeup is more long lasting!

This light and comfortable mist seals the makeup and keeps it in place by coating the skin with a weightless and invisible film. The mist provides a continuous protection for the makeup and skin against external attacks (pollution, temperature variations...) by creating a colorless and imperceptible shield made from active hydrating ingredients. Best of all this is ALCOHOL FREE! One of my favourite product under this collection

Jason Ooi ,Education & Artistry Executive for Make Up For Ever Malaysia did a live demo on the model for the Mist & Fix!

Do note that this should be the last step of makeup, spray after you have done your makeup to set and seal the makeup. Remember to hold Mist & Fix an arm's length away from face and spray and allow time to dry.

Jason sprayed lots of water on the model's face to demo to us that AQUA range is really waterproof


After model wipe dry her face, her eyes make up still looks clean !

Make Up For Ever Smoky Extravagant Mascara (Waterproof) - RM100/7ml

After the success of Make Up For Ever Smoky Extravagant Mascara, MUFE introduced a waterproof version for this summer collection. It intensifies eyes with dramatic impact that attracts attention from afar and shows precise and defined lashes up close.

 Its « ergo-conic » brush allows for ultra-precise, intuitive application. Generously coated with just the right amount of mascara, the brush’s soft fibers lift each lash individually. The clump free texture glides on easily, sheathes and coats the lashes for spectacular volume and length. 

Personally I have tried it out and I love this mascara!!!

Looks how it separates my eyelashes nicely defined and give the extra lengthening effect! Am happy to confirm that it felt lightweight on my eyes and it's waterproof and smudge proof too! 

Model final close up look

As the AQUA makeup range is really waterproof, I was recommended to use Sens'eyes to remove my swatches. OMG totally fall in love with this because it melts the makeup immediately and removing it is so easy peasy! Besides this is a alcohol free product!  If I remembered well., this is about RM85. I am planning to get this next!

I brought the whole Make Up For Ever I love AQUA collection to Boracay to try out so that I could give you a proper review here.

That's me at Willy Rock in Station 1 of Boracay.. my makeup looks so nice because it stay on nicely, thanks to  Make Up For Ever Mist & Fix which is freaking awesome and this is a must have for our hot & humid weather! 

A close up look.

Looks how my makeup stay on nicely after a long day exploring the island.

Remember to keep the base clean, for eg your lips free from lip balm so that it would stay longer. And for your face it got to be free from your skincare to make sure your foundation can stay on the skin properly... this is usually for models shooting under water. However I could never skip my moisturizer and sunblock for sure! 

My look after swimming in the sea, can you see the AQUA Liner and AQUA Rouge stay on so nicely! Amazing!

Personally I think Make Up For Ever AQUA series live up to the hype! It's really pigmented and easy to apply. And people with oily eyelid would appreciate the water.

My favourite product from Make Up Forever AQUA 2014 collection would be the AQUA Liner, AQUA Lips, Mist & Fix and Smoky Extravagant Waterproof Mascara !  If you ask to recommend which is the MUST try, it would be either the Smoky Extravagant Waterproof Mascara or Mist & Fix! 

Make Up For Ever AQUA 2014 collection is already available in Sephora Malaysia nationwide which includes Sephora KLCC, Sephora Starhill, Sephora Paradigm Mall, Sephora Sunway Pyramid, Sephora Nu Sentral and Sephora Gurney Paragon. 

For more information, visit 

http://www.makeupforever.com/ 

https://www.facebook.com/Makeupforevermy

Introduction of Make Up For Ever HD Cosmetic Range

Make Up For Ever has been for Malaysia for quite some times and they have some ups & downs and I was glad to find out that they have finally settled down and available exclusively in all Sephora Malaysia. 

If you have heard of them before, I'm sure you know how they are popular with their High Definition (HD) and Aqua makeup products. To be honest I have not really explored their brand before and was glad to be invited to learn more about their range in one of their workshop.  

Thank you Stanley Wong (Brand Manager for Make Up For Ever Malaysia) & his team for inviting me to the first MUFE blogger workshop and we would be talking all about Make Up For Ever HD makeup in this post.

He shared how Make Up Forever and how HD range was developed about in partnership with film and TV technicians back in year 2008 to meet the demands of professional makeup artists and everyday women. HD cameras magnify and exaggerate fine lines and wrinkles, imperfections, shine and make-up mistakes. A HD Complexion is the only way to be invisible to high-definition cameras and the naked eye for the most naturally flawless complexion.

Very often we heard about High Definition on TVs, mobile phone and images. 

How often do we heard about High Definition make up. Correct me if I'm wrong that Make Up For Ever is the first brand to introduced High Definition (HD) make up. 

In high definition, an image was presented 6 times more precise than before, which means every detail, line, redness and spot of powder was more visually obvious on the skin. To help counteract the implications of this new digital technology and its superfine granularity, Dany Sanz (Creator and Artistic Director of MAKE UP FOR EVER) began researching on ingredients for new formulas. She even got professional cameramen to test the success of the formulas. After years of trials and testing, the first HD make-up range was born in 2008 with the introduction of a liquid foundation and loose powder that promise to conceal imperfections and yet keep the skin utmost fine. 

Make Up For Ever HD makeup range create a new generation of makeup that is invisible on high-definition cameras and to the naked eye. Thanks to the soft-focus effect of the formulas and the wide variety of shades available, every skin type can now enjoy flawless perfection in their own comfort.

All thanks to Make Up For Ever Malaysia as we had the privilege to see how Jason Ooi who is the Education & Artistry Exec did a demo on one of his colleague Shirley.

I bet a lot of you don't know that he was the one who did the make up for American Next Top Model Cycle 20 winner Jourdan Miller while she was in Malaysia last year. 

Make Up For Ever HD Elixir 12ml - RM148 RM160

An innovative serum that instantly hydrates and adds radiance to the skin. This unique, lightweight elixir absorbs quickly into the skin, instantly hydrating and brightening the complexion. The breakthrough formula contains D-Panthenol and glycerin to ensure an immediate boost of hydration (+520% after 15 minutes) that lasts throughout the day (+175% after 6 hours). Argatensyl is added to provide an immediate smoothing effect. Each ingredient was specifically added to prepare skin for high-definition makeup—so you can count on the camera picking up the perks of this perfecting formula. This product is oil & paraben free.

Make Up For Ever HD Elixir can be used alone right after skincare before primer.

And the beauty of this Elixir is that you can either mix with their HD Primer or HD Foundation and mix it together to use especially when you are in the rush. If you want to have more lasting and higher coverage make up, it's better to layer the HD Foundation on top of HD Elixir and HP Primer.

The texture of Make Up For Ever HD Elixir is very watery and absorb quickly into the skin. I could feel my skin feeling more hydrated, smoother and a little bit brighter. I was told that this Elixir can be used on any part of our face including on our eyes and lips. Apply HD Elixir to the eye area to minimize the appearance of fine lines and puffiness or to the entire eye face to help erase signs of fatigue and dehydration.It could immediately hydrate the dry lips. Do note that only small amount of HD Elixir is needed for the whole face

Make Up For Ever HD Primer 30ml - RM 155 (price remains the same after increment)

Make Up For Ever Primer deeply nourishes, moisturizes, and softens the skin, creating a glowing effect. Creates a protective layer on the skin allowing foundation to glide on easily and last longer.HD Microperfecting Primer deeply nourishes, moisturizes, and softens the skin, creating a glowing effect. Creates a protective layer on the skin allowing foundation to glide on easily and last longer. 

MUFE HD Primer comes in six color-correcting shades and one transparent shade. And each shades has different benefits.

Neutral : adds natural luminosity to the complexion

Green : minimizes redness - ideal for skin with rosacea

Mauve : counteracts sallow undertones

Caramel : combats ashiness in medium to dark skin tones/warms golden tones

Blue : adds radiance to fair skin/ reduces minor imperfections

Yellow : lightens dark complexions

Pink : brightens the complexion/ counteracts sallow undertones

Note that in Malaysia we only have 5 shades in total which includes one transparent  shade. Like the HD Elixir, HD Primer can be used alone to correct our uneven skin tone or mixed with the HD Foundation. I was glad to found out  at the event that if we bought the wrong foundation colour (or if our skin tone has changed) we can use the colour correcting HD Primer to correct it without throwing the foundation away! 

Make Up For Ever HD Foundation 30ml - RM 175 RM185

An oil-free medium coverage liquid foundation that covers skin imperfections flawlessly while remaining invisible even under the most magnifying HD lens. This foundation creates a soft-focus effect, which is designed to meet the coverage concerns of those in the spotlight. It leaves your complexion with such a flawless finish, it can withstand bright or harsh lighting. In Malaysia we have 12 shades available to suits for different skin tone. This is one of the best seller under Make Up Forever Malaysia and I could see why because it is light yet buildable with layers. And if you have dry skin better to apply MUFE HDElixir and HD Primer first before applying this so that the skin is hydrated and foundation would be more lasting.

Make Up For Ever HD Cream Blush 2.8g - RM125 (price remains the same after increment)

This MUFE HD Cream Blush is a new add on to the HD family. It would replaced the existing one in pump bottle. This new cream blush is an ultra blendable blush with a natural look and finish made specifically for HD technology. It is formulated with the perfect balance of oils, waxes, and powders, HD Blush combines the second-skin look of a cream with the ease of a powder. Created for HD technology, this formula blends into skin with no visible texture for a truly natural flush of color. It’s completely weightless and can be worn over or under powder to sculpt and highlight cheeks flawlessly. There are total of 15 shades under the MUFE HD Cream Blush.

I personally prefer the HD cream blush compared to their old packaging as it's easier to use.

Make Up For Ever HD Cream Blush in 210 Cool Pink swatch

MUFE HD Cream Blush is really pigmented and easy to blend as it turns into powder after I blend it.. It lasts me the whole day after I set it with their HD Pressed Powder.

Make Up For Ever HD Pressed Powder - RM148 RM150

Another new product that is recently added in to the HD family is the MUFE HD Pressed Powder. A silky, lightweight finishing powder that softens the appearance of fine lines and pores. Created specifically for HD technology, this talc-free professional touch-up powder is perfect for use throughout the day to reduce shine and slightly mattify skin. It adds a soft-focus, naturally radiant effect to blur imperfections, such as fine lines and pores, while remaining completely invisible to even the most magnified HD lens. I tried this and I love how this pressed powder texture is very fine and set my makeup nicely!

I was told that MUFE HD Pressed Powder is best to used with their 124 Powder Kabuki Brush RM205.

A dome-shaped, dense kabuki brush for smooth and even application.This is a makeup kit staple, this brush is the ideal tool for applying finishing powder. Its short, slender handle allows for controlled application while its dense head creates a lightweight, flawless result. This brush features both straight and wavy fibers, and can be used with all loose and compact powders. Although this is made by synthetic I love the soft brush bristle against my skin! 

I was told MUFE would be introducing a full range of Artisan Brushes soon. And this 154 Buffer Blush Brush is one of them and it's selling at RM200.

 Shirley's looked so flawless after Jason used the MUFE HD range on her.

Make Up For Ever HD range is now already available in store! And if you asked me which products should you try first from HD range, my personal favourite would be HD Foundation, HD Cream Blush and HD Pressed Powder. 

And besides the normal make up range, Make Up For Ever also offers artistic, pro range and special effect make up and it's available exclusively in Make Up For Ever Pro Boutique which is located on Level 2 of Sephora Starhill.

Make Up For Ever range is available at all Sephora Malaysia nationwide includes Sephora KLCC, Sephora Starhill, Sephora Paradigm Mall, Sephora Sunway Pyramid, Sephora Nu Sentral and Sephora Gurney Paragon. 

For more information, visit

http://www.makeupforever.com/ 

https://www.facebook.com/Makeupforevermy

Note : Starting 17 April 2014, some of the prices of Make Up For Ever products in Malaysia have been increased to be in line with their global pricing. 

EOTD : Rainbow Eyes Makeup with Make Up For Ever

Yesterday I got some time to kill while waiting for an event to start, so Sephora KLCC was the perfect place to loiter and to check out some stuffs. While doing my beauty rounds, I looked at the mirror & thought that my makeup looked so plain. Then I remembered that morning I was in the rush to go out and just simply did natural brown makeup.

This is my "rainbow eyes" after playing with the colours !

And I am feeling so good because been some time I have not really play with colours because I always have to do quick makeup before I got to out out in the morning :)  

I always wanted to try Make Up For Ever Aqua cream and since all SAs were so busy serving customers, I went on try out Aqua Cream colours to "brighten up" my look. Those marked in stars is the colours that I picked up; i.e Pink Beige, Warm Beige and Intense Blue for their existing collection! 

I also picked up some of the colours from their latest Aqua Summer Collection ; i.e Delicate Pastel Green & Deep Iridescent Mauve! The green is so pretty...!!!! 

The Aqua Cream is an ultra-pigmented, long-lasting waterproof cream. Highly concentrated in mother-of-pearl pigments, it provides an immediate color intensity with a luminous finish. Its long-lasting formula will not crease or smudge under the most extreme conditions.

Oh  I love love love these Aqua cream, so easy to use...and seriously wanted to buy all those colours that I used! There is no real technique and I just use my finger to it glide it through.... so easy because the texture is so smooth...even I was applying on top on my existing eye colour. The Aqua cream colour is vibrant and really long lasting! Each Makeup Forever Aqua cream selling at RM 95 

Aqua Eyes is a waterproof liner pencil. Highly pigmented, its unique formula adheres to the eyelids and doesn't run or fade even under the most extreme conditions. Its fluid, creamy texture glides onto the skin and doesn't irritate the eye contour.

I also used Make Up For Ever Aqua Eyes too! Picked up Gold, Majorelle Blue and Turquoise! This eyeliner is creamy, glides on smoothly and the colours are so pigmented! It stay on the whole night without smudging or anything....and this is really making me falling in love with colour eyeliner! Each Makeup For Ever Aqua Eyes is selling at RM 64 (if not mistaken). 

I applied Warm Beige Aqua cream all over my eyelid and from inner of my eyes applied pink beige.then applied a little bit of Delicate Pastel Green & Deep Iridescent Mauve as I applied outward. At the corner of the eyes I applied Intense blue Aqua cream.

At the first half of my upper lid on the lash line, I used Turquoise Eyes pencil eyeliner and finish it off with Majorelle Blue. To enhance the look I used Aqua Liner in Gold on my waterline. 

Note: In the morning, I am using Lunasol Skin Modeling Water Liquid Foundation OC 03, Jane Iredale Pressed Mineral Powder in Warm Sienna, Lavshuca Melting Eyes OR-1 palette, K-Palette Zero Kuma Concealer 01, Nars Orgasm Blusher and Maybelline Cat Eyes Colossal Mascara.

To finish off the look, I simply picked up a nude pinkish lipstick from Laura Mercier & applied Benefit Sugarbomb Blusher :)

Do you like my rainbow eyes makeup ? 

Should I do this more often?

p/s: Maybe I should dig out those pigment and colourful eyeshadow to play with...one of these day!