Showing posts with label Xixili Intima. Show all posts
Showing posts with label Xixili Intima. Show all posts

Friday, April 4, 2014

Preview of XIXILI Spring / Summer Lingerie Collection 2014 and Bra Art Launch

Can guess what are the items used in this window showcase?

Did anyone guess bra? 

I first saw this window showcase in Xixili boutique in 1 Utama Shopping Centre where the bra art visual display centres around the theme of ‘togetherness’. Decked with waves of colourful bras, an inspirational quote: “You! Yes, You! The one reading this. You are amazing and simply the best at being you!” speaks directly at passer-bys.

In line with XIXILI’s brand philosophy of ‘Uplifting You Always’; XIXILI embarked on a special bra art collaboration with Ms Louise Low, a talented young Malaysian artist who has recently been conferred the title of Malaysia’s Top 10 Female Visual Artist.

Ms Louise ingeniously created a beautiful three-piece art visual experience using over a thousand Xixili bras. Each artwork serves to bring about the message of women empowerment to inspire women of all ages and walks of life. The three bra art visual experiences at its boutiques located at 1 Utama Shopping Centre (which is shown above), Mid Valley Megamall and Queensbay Mall, Penang.

Similarly at Xixili boutique in Mid Valley Megamall, the bra art visual display centres around the theme of ‘togetherness’. Decked with waves of colourful bras, an inspirational quote: “You! Yes, You! The one reading this. You are amazing and simply the best at being you!” speaks directly at passer-bys.

Finally, at Xixili's Queensbay Mall boutique, the artistic impression is themed with the act of ‘holding hands’. The window piece displays strength in unity as bras hold tightly to each other as they are stretched across the length. The quote: “Each time a women stands for herself, she stands up for all women. – Maya Angelou” emblazons this piece.

I love how they bra are so creatively use by Ms. Louise to create this window showcase and my favourite would be the ones in 1 Utama Shopping Centre  and Queensbay Mall, Penang! 

Well I had the privilege to attend the XIXILI 10 Anniversary Soft Launch & Bra Art Launch a while ago in their 1 Utama boutique. Besides the launch, we also had a lingerie show featuring a sneak preview of XIXILI Spring / Summer Lingerie Collection 2014.

Enjoy the pictures I had taken and tell me which is your favourite lingerie ya :)

No 1

 No 2

 No 3

 No 4

 No 5

 No 6

 No 7

 No 8

 No 9

 No 10

 No 11

 No 12

I love how Xixili's model selection as they came in different sizes and height...  and this at least showed Xixili lingerie caters for people in all different sizes. 

I first came to know Xixili many years back when my ex colleague Vanessa introduced them to me. And after I bought my first lingerie from them, I'm their loyal customer since them because they are so comfortable and fits me perfectly! I'm not sure if you know that Xixili is our Malaysian local brand which offers an extensive size range of brassieres from cups A to I and bands 65 – 100.

By the way, which is your favourite pick of the lingerie of the XIXILI Spring / Summer Lingerie Collection 2014 I showed you ? 

I had my eyes fix on No 2 4, 5 and No 11. I was told not all the lingerie shown above are available in store yet as it would be available by batches until the summer seasons ends. 

So in order to know which Xixili lingerie under the Spring / Summer Lingerie Collection 2014 would be made available in store, you got to wait for their announcement in their FB or Instagram.

For more information, visit 






Tuesday, April 19, 2011

The Official Launch of Xixili's Green Bosom Bra Recyling Campaign!


Last few weeks I attended the Official launch of Xixili's Bosom Bra Recycling Campaign and revealing their brand ambassador Miss World Malaysia 2010 Nadia Heng at their flagship store in Pavilion.


Left to right : Dato' Tan Boon Pun (Chairman of Xixili Intima Sdn Bhd), Professor Datuk Jimmy Choo (the world famous shoes maker) and Puan Hasmah Wan Mohd (Deputy General, Department of Women Development)

Puan Wan Hasmah who officiated the ceremony said that the Green Bosom Bra Recycling campaign hopes to encourage young ladies to be sensible when purchasing quality products and become green warriors by donating used or unused bras to any Xixili Stores.



Ms Joanne Khoo Brand Founder and CEO of Xixili Intima came in the pretty green dress said that there are some women out there that may not be so fortunate and the price of a new bra may be out of reach and she hopes that with this Green Bosom Bra Recycling Campaign Xixili can able to instill the concept of bra recycling in the minds of women from all walks of life.



Nadia Heng the newly appointed ambassador for Xixili shared that Recycling is advocated within society for almost everything under the sun, but when it comes to recycling undergarments it is almost unheard of and hopes that through Xixili more people will be more aware of that recycling undergarments could actually helps those unfortunate women out there.



Present to lend support for this meaningful event were the local famous celebrities Amber Chia, Charmaine Poo, Cassandra Patrick and Liyana Fizi


Me and Datuk Jimmy Choo ... scream like mad fans!!!!

Datuk Jimmy Choo was there to to support for good cause too!!! And actually the night before this event I saw him from far in the Stylo - The Glass Slipper Gala Night , and didn't know I will see him in person in Xixili's event. He is very down to earth and friendly even though he is the man who designed the late Princess Diana's shoes!!


p/s: How I wish if he could design a pair of stilettos for me one day *dreaming mode*!!



The bunch of bloggers who attended the event !!

Look I was so shy to be standing in front , but Datuk Jimmy Choo and Ms Joanne pulled me in when I was trying to run away.. LOL!



Me & the sexy Rebecca *she is electrifying my readers here*



Pretty looking Nadia Heng & me



Gorgeous looking Charmaine Poo & me





Sweet looking Joanne & me



Dato Tan was so funny, he just jumped in from behind when I was taking my picture !


I have pledged to be a Green Warriors!

Why not you too become a Green Warrior to protect our Mother Earth

From 8th to 30th April 2011, you can start donating By donating old bras/unused bras(as long they are in wearable conditions) to Xixili where they will channel it to the unfortunate and disadvantaged community or to disaster relief centers locally or at the national level. They will work closely with the Department of Women's Welfare on understanding the scope of needs for our onward activities for the future.



To give encouragement on this embarking this recycling mindset, every bra brought in for recycling, Xixili will give out a RM10 rebate for a new bra!!!!


So basically you just trade in your old unused bra and get a new one for a RM10 rebate!!


And I bought the Green Bosom range to replace my old bras!

Did I mentioned to you girls I am a big fan of Xixili bras since my friend Sasa recommended them to me 3 years ago ! They are comfy, pretty and affordable!



All women out there give your old wearable bras 2 product life cycle, let them be of use to another needy another women !!!

Don't let these unused old bras have unnecessary early abandonmemnt or disposal!!


Make you way now to Xixili Boutiques at these location before 30th April 2011
  • Pavilion KL
  • Mid Valley City
  • One Utama
  • Bangsar Village II
  • Sunway Pyramid
  • Queensbay Mall Penang
  • AEON Tebrau City Johor Bahru
and their counters at department stores nationwide too!


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