Laura Mercier Summer 2014 Colour Story : New Attitude Collection

This year Laura Mercier Summer 2014 Colour Story : New Attitude Collection key message for this collection is "Take chances, be impulsive and express the true you with this adventurous colour collection from Laura Mercier".

The Inspiration

It's time to step outside your own boundaries. Leave your comfort zone. Take risks, be brave. Have fun with this adventurous colour collection where lips are vibrantly colourful. Nails get daring. Eyes have attitude. Surprise yourself with bold blues, playful teals and on-trend purple. Take chances , be impulsive and express the true you.

Laura Mercier Summer 2014 Colour Story : New Attitude Collection Range

Laura Mercier Baked Eye Colour Quad - Summer In St. Tropez (Limited Edition) - RM180/each

Laura Mercier Baked Eye Colour Quad - Rendezvous in Monte Carlo (Limited Edition) - RM180/each

Laura Mercier Sheer Creme Colour - Golden Pink (Limited Edition) - RM139/each

(L-R Heartbreaker, Temptation, Clementine and Flushed)

Laura Mercier Gel Lip Colour (Limited Edition colours) - RM89/each

Laura Mercier Longwear Creme Eye Pencil - RM89/each

Teal is a limited edition colour while Violet is an existing colour that Laura Mercier repromoting.

Laura Mercier Faux Lash Mascara in Black (Existing product that being repromote under this collection) - RM89/each

Makeup by Laura Mercier for Laura Mercier for this Summer 2014 Colour Story : New Attitude poster look

Model is wearing Foundation Primer, Smooth Finish Foundation Powder in 06, Secret Camouflage in SC-2, High Coverage Concealer in 2, Secret Brightening Powder in #1, Eye Canvas in EC-, Baked Eye Colour Quad in Summer in St. Tropez, Tease from Rendezvous in Monte Carlo, Longwear Creme Eye Pencil in Violet, Sheer Cream Colour in Golden Pink, Gel Lip Colour in Flushed, Faux Lash Mascara in Black.

At the event, the makeup artist share how to create the NEW ATTITUDE look by Laura Mercier (like the above)

Face

Begin every makeup application with Laura's Flawless Face.

Eyes (using Baked Eye Colour Quad - Summer in St. Tropez)

1. Apply Eye Canvas to eyelids with fingers

2. Sweep Baked Eye Colour in Wild from lash line to brow bone, fading upward and outward for a winged effect.

3. Add Baked Eye Colour in Rebel along from lash line to crease, extending outward

4. Add Baked Eye Colour in Tease to inner corner and along bottom lash line using the Corner Eye Colour Brush.

5. Apply Longwear Creme Eye Pencil in Violet along top lash line.

6. Finish with Faux Lash Mascara in Black, applying to top and bottom lashes.

Cheek
For a natural glow, apply Sheer Creme Colour in Golden Pink to highpoints of face (cheekbones, center of nose, brow bone) using fingertips.

Lips
Softly apply Gel Lip Colour in Flushes to lips for a neutral look.